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The Psychology of Little Treat Culture

Date Published: October 2026 Why Small Indulgences Have Become Emotional Coping Mechanisms In the modern economy, the concept of treating oneself has evolved from occasional indulgence to a daily ritual. The “little treat” — a $7 oat milk latte, a small candle, a single piece of designer chocolate — has

A Scholarship Search Strategy for Parents

Date Published: September 2026 As a parent navigating the high school senior- college prospect scene for the first time since it was me in that position as a student, it’s like Pandora’s Box of chaos with an academia theme. For this month’s newsletter, I wanted to share an article that

The Baby-Chaser Migration: Where Boomers are Moving

Date Published: September 2026 About 25% of Baby Boomer households say they plan to retire near their children and grandchildren, according to housing research from Zonda. At the same time, moving closer to friends and family has become one of the leading reasons repeat homebuyers give for selling and relocating.

The 1300 Mile Most Scenic Road Trip in America

Date Published: August 2026 Near the spine of the United States’ Continental Divide, there’s a highway that goes by many names—it’s been dubbed “America’s Most Scenic Road Trip” and the “National Park Highway.” Both are understandable monikers—after all, the route passes by no fewer than seven national parks, and an assortment

The Death of “Debt-Free” Retirement

Date Published: August 2026 Mortgages account for roughly 70% of all household debt balances in the U.S. For decades, conventional wisdom advised homeowners to clear their mortgage entirely before entering retirement.  However, over the past three decades, a massive demographic shift has taken place: more older adults are carrying home loans into their

The Most Overlooked Mortgage Opportunity May Be Quietly Hiding

Date Published: June 2026 Most originators market to borrowers.  Very few market to life transitions. Research on aging populations consistently shows that housing decisions become increasingly interconnected with health, family caregiving, financial planning, and wealth transfer as people age.  The opportunity isn’t: “Can I help you get a mortgage?” The

Finally…Signs of Relief for Home Insurance Premiums

Date Published: June 2026 After five consecutive years of steep increases, homeowners’ insurance premiums are finally showing signs of slowing growth. According to a recent Rate Insurance analysis of more than 265,000 homeowner policies nationwide, insurance premiums increased by an average of 9.2% in 2025—still significant, but the first deceleration

Where are the Hotbeds of New Mortgage Activity These Days?

Date Published: May 2026 Based on 2025 and early 2026 data, the highest volume of new mortgage activity is concentrated in the South and West, driven by strong new construction, job growth, and high migration rates.  Top Cities for New Mortgage & Home Activity (2025–2026) Key Mortgage Trends & Hotspots Fastest

Relief in 2026?

Date Published: December 2025 A year ago, economists were fairly accurate in their predictions for 2025: 30-year mortgage rates remained above 6%, as expected, and home-price growth continued to slow. Forecasts for home-sale growth, however, were mixed—many experts were simply too optimistic. Depending on how the final weeks of December